Text your fans directly from the Blast composer. Texts send from your own number and use 1 credit per fan, with per-fan opt-in and STOP/AYUDA carrier compliance built in.

SMS is live and sending

BCKSTG is A2P 10DLC approved with US carriers. Once your number is active, you send to your guest list from the Blast composer. No application required on your end, your account is covered by the platform registration.

Your own number

Texts only send from your own number. There is no shared BCKSTG number. Request yours in Fan Texts (Request your number) or Guest List → Send (Get your number). A fan's STOP only ends texts from you, never from another artist they've also opted into. See Your own SMS number.

How fans opt in

They enter their phone in the fan-page subscribe form and check the SMS opt-in box with the TCPA-compliant disclosure copy. They can reply STOP (or AYUDA) at any time to opt out, that's carrier-level enforcement.

Credits

SMS blasts spend credits from your shared messaging pool (the same pool email blasts use). Credit cost varies by destination, US numbers are cheapest. Buy more in Guest List → Credits.

What you can't do

Send to fans who haven't explicitly opted in.
Use SMS for promotional language without the required opt-in language on the form.
Send to fans who replied STOP (carriers enforce this; we double-enforce it).

How Guest List Works
How SMS Credits Work
Quiet Hours
Auto-Notify Channel Choice

Updates (2026-06-12)

Own number required. You cannot send SMS to fans without your own assigned number. See Your own SMS number.
Quiet hours. Any message sent to a fan inside their local 10 PM to 8 AM window is held automatically and fires at 8 AM their time. You see the held count in the send result; credits are charged once, never twice.
STOP footer is automatic. Every send appends "Reply STOP to end" so you do not need to add it yourself.
Fan intros are free. When your number activates, every opted-in fan gets a one-time intro with your contact card. No credit cost.

SMS Blasts